Designation : Search Engine Management (SEM) Specialist

DESCRIPCIÓN DEL PUESTO

Role – Individual Contributor
Qualification – Any Graduation
Salary Package – Negotiable based on skillset & experience
Notice Period – Can join at the earliest

Job Category : Search Engine Management (SEM) Specialist

Expectativas :

Datacultr is seeking a talented and versatile Search Engine Management (SEM) Specialist to increase our website’s visibility in search engines, attract new visitors, and improve the company’s overall revenue through measurable results.

Responsabilidades clave :

  • The SEM specialist plans, executes, and manages the overall SEO strategy for clients.
  • Create, manage, and optimize PPC campaigns across platforms like Google Ads/Adwords and Bing Ads.
  • Work closely with the content, design, and product teams to ensure alignment of marketing efforts.
  • Assist in developing landing pages and other marketing materials that enhance user experience and conversion rates.
  • Conduct keyword research and analysis to identify high-potential opportunities.
  • Analyse, track, and improve existing paid adverts and campaigns, in real-time if needed
  • Design, plan, create, and launch digital marketing campaigns based on current needs and company goals
  • Work with paid advertising platforms such as Google, Yahoo, Bing, and more
  • Manage campaign budgets, ensuring optimal allocation of resources to achieve
    desired outcomes.
  • Ensure that all advertisements meet client needs.
  • Measure effectiveness of SEO marketing efforts

Requisito clave :

  • Bachelor’s degree in marketing or other related fields
  • Experience as SEM specialist, pay-per-click (PPC) Manager, or other related roles
  • Knowledge of A/B testing.
  • Skilled in HTML, Javascript, and CSS.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and collaboration skills.
  • Knowledge of fintech industry trends and regulations is a plus.

Ventajas y beneficios

  • Professional Development through Learning & Up-skilling.
  • Flexible working hours
  • Prestaciones médicas
  • Cultura de trabajo apasionante

Quiénes somos

Datacultr es un sistema operativo digital global para cobros de deudas, que impulsa la eficiencia de los cobros, reduce la morosidad y los préstamos morosos (NPL). Datacultr es un proveedor Digital-Only de Consumer Engagement, Recovery and Collection Solutions, ayudando a Consumer Lending, Retail, Telecom y Fintech Organizations desde 2019. Nuestra plataforma, hace que los segmentos desatendidos y no bancarizados sean viables, para los proveedores de Préstamos de Consumo Duradero, Buy Now Pay Later, Micro-Préstamos, Nano-Préstamos y otros Préstamos No Garantizados. ' Estamos ayudando a millones de nuevos consumidores de crédito en los mercados emergentes a acceder al crédito formal y comenzar su viaje hacia la salud financiera. Tenemos clientes en la India, el sur de Asia, el sudeste asiático, África y Latinoamérica. Nuestra sede central está en Dubai y tenemos oficinas en Gurugram (India) y Singapur, así como un centro de desarrollo en Gurugram (India).

Plan de crecimiento de la organización
La visión de Datacultr es ofrecer cómodas oportunidades de financiación a consumidores, empresarios y pequeños comerciantes, ayudándoles a combatir los problemas socioeconómicos a los que se enfrenta este segmento debido al acceso restringido a la financiación. Nuestra misión es facilitar el acceso a los servicios financieros a 30 millones de personas no bancarizadas e insuficientemente atendidas para 2025. antes de 2025.

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